Top Message
Atsuhiko Hatano, President & CEO
Our name, "ASTI," originates from the Sanskrit word that means "existence."
Over the past 60 years, since our founding in 1963, we have consistently embraced new challenges across a wide range of businesses. Our journey began with musical instrument harnesses for Electones, eventually expanding into wire harnesses for motorcycles and automobiles. We have since diversified into the manufacturing of electronic control units (ECUs) for home appliances, mobile phone assembly, automotive safety systems, and the development of EV chargers. Most recently, we have launched a manufacturing and sales division for medical devices as a part of our new business initiatives.
The business environment is changing rapidly, driven by increasing raw material prices due to a sharp depreciation of the yen and the global acceleration toward vehicle (automobiles and two-wheelers) electrification in response to global environmental concerns. Over the years, corporate management has prioritized the development of global supply networks and inventory reduction. However, with the COVID-19 pandemic and the Ukraine crisis, the focus has shifted to shortening supply chains and maintaining appropriate inventory levels. At ASTI, we are prioritizing the strengthening of our Business Continuity Planning (BCP).
ASTI has two key strengths. One is our flexible, integrated production system that covers everything from design through manufacturing, enabling us to respond quickly to a wide range of customer requirements. The other is our global manufacturing network, which includes operations in China, Vietnam, India, and the Philippines.
The name ASTI means "existence", also reflecting our commitment to continue operating under any circumstances. By adapting our product portfolio in response to changes in society, ASTI has continued its journey for over half a century.
Asia is the world's growth center in the 21st century. ASTI will continue to manufacture high-quality products at our facilities in Japan, China, Vietnam, India, and the Philippines.
We will continue to move forward with this goal;
Ａchieve high quality,
Ｓeek the innovation,
Ｔowards good atmosphere,
Ｉncrease company’s social value,
We look forward to your continued support.
Over the past 60 years, since our founding in 1963, we have consistently embraced new challenges across a wide range of businesses. Our journey began with musical instrument harnesses for Electones, eventually expanding into wire harnesses for motorcycles and automobiles. We have since diversified into the manufacturing of electronic control units (ECUs) for home appliances, mobile phone assembly, automotive safety systems, and the development of EV chargers. Most recently, we have launched a manufacturing and sales division for medical devices as a part of our new business initiatives.
The business environment is changing rapidly, driven by increasing raw material prices due to a sharp depreciation of the yen and the global acceleration toward vehicle (automobiles and two-wheelers) electrification in response to global environmental concerns. Over the years, corporate management has prioritized the development of global supply networks and inventory reduction. However, with the COVID-19 pandemic and the Ukraine crisis, the focus has shifted to shortening supply chains and maintaining appropriate inventory levels. At ASTI, we are prioritizing the strengthening of our Business Continuity Planning (BCP).
ASTI has two key strengths. One is our flexible, integrated production system that covers everything from design through manufacturing, enabling us to respond quickly to a wide range of customer requirements. The other is our global manufacturing network, which includes operations in China, Vietnam, India, and the Philippines.
The name ASTI means "existence", also reflecting our commitment to continue operating under any circumstances. By adapting our product portfolio in response to changes in society, ASTI has continued its journey for over half a century.
Asia is the world's growth center in the 21st century. ASTI will continue to manufacture high-quality products at our facilities in Japan, China, Vietnam, India, and the Philippines.
We will continue to move forward with this goal;
Ａchieve high quality,
Ｓeek the innovation,
Ｔowards good atmosphere,
Ｉncrease company’s social value,
We look forward to your continued support.
Management Principles
We will strive to efficiently produce the fine products desired by our society
while promoting integrity in management
to build trust and enhance the cultural lifestyle of those around us.
while promoting integrity in management
to build trust and enhance the cultural lifestyle of those around us.
